Case Study
Thursday, March 27
04:30 PM - 04:55 PM
Live in Chicago
Less Details
As companies navigate the complexities of diversity, equity, and inclusion (DEI), language plays a critical role in fostering a culture of belonging and respect. At Piedmont, we’ve learned that the words we choose can either build understanding or fuel resistance, especially in politically charged climates. By stepping away from potentially polarizing terms and focusing on creating a community of belonging, we’ve seen how inclusive initiatives such as Employee Resource Groups, safety programs, and recognition efforts can drive openness, collaboration, and ultimately, business success. This session will explore how companies can foster representation and inclusion in ways that resonate across diverse audiences and contribute to organizational growth.
In this presentation you will learn:
Matthew French is the Diversity, Equity, and Inclusion Manager at Piedmont Airlines, where he champions a culture of respect, belonging, and representation. With a focus on innovative initiatives such as Employee Resource Groups and Community & Belonging Week, Matthew fosters inclusive environments that resonate across diverse audiences. A recognized thought leader, he skillfully navigates the complexities of modern workplaces by leveraging language to build collaboration and inclusivity, even in politically sensitive climates.
Matthew's impactful work has earned him accolades such as the 40 Under 40 recognition by Old Dominion University and the TGX Pitch Program Winner award from the Carolinas LGBT Chamber of Commerce. His commitment to creating transformative change extends beyond the workplace, as he empowers underrepresented communities through innovative leadership and a passion for building bridges of understanding and opportunity.